October 29, 2019
THE 360 MAG FEATURE TYGA'S MAMACITA OF THE DEAD
This article was originally published in The 360 Mag on October 29, 2019
TYGA LAUNCHES FIRST-EVER HALLOWEEN EVENT “MAMACITA OF THE DEAD” AT YAMASHIRO OCTOBER 29-30
‘Mamacita packs quite a slug at the iconic Yamashiro in Hollywood. With an immersive haunted maze, surprise celebrity sightings, handcrafted cocktails as well as live musical interludes throughout the evening which will leave you spooked for days.’ – 360 MAGAZINE
Celebrating his favorite season in style, Tyga’s “Mamacita of the Dead” takes over the Hollywood Hills on October 29 and 30 at the iconic Yamashiro restaurant overlooking Hollywood Blvd. This marks the first-ever Halloween event hosted and produced by the GRAMMY® Award-nominated multiplatinum modern hip-hop icon and also celebrates the imminent arrival of music with his new Columbia Records partnership. VIP admission tickets are available now with general admission on sale later this week via www.Mamacitaofthedead.com
As legend has it, “Mamacita” ran Hollywood’s most notorious brothel as Queen Madame. For the first time in a century, Tyga invites those brave enough to explore the hidden catacombs of her haunted bordello in order to validate once and for all if the Madame was a Santeria witch who beheaded women whose beauty dwarfed hers, or if she was a vampire who transformed the Bordello into a feeding ground for beautiful blood-sucking sirens, or if she gave birth to the ghost rider’s baby whose cries still ring out in the hills…The only way to know is to visit “Mamacita of the Dead.”
About the launch, Tyga commented, “This is something I always wanted to do. I love Halloween and wanted the opportunity to present my vision for it. Dare to Enter. You may never want to leave Mamacita’s embrace.”
“Mamacita of the Dead” invites attendees to explore a Haunted Hell House in the basement of Yamashiro, while upstairs offers a post-maze experience (if they make it out alive).
ABOUT TYGA:
As a rapper, entrepreneur, and influential force, Tyga maintains his place at the forefront of hip-hop and the culture. Since emerging in 2008, his influence consistently grew year after year to affect nearly every facet of the mainstream. Throughout his career, he earned dozens of multiplatinum certifications around the world, including the quadruple-platinum “Rack City,” triple-platinum “Faded,”and double-platinum “Ayo” with Chris Brown, to name a few. In 2018, he turned up with his most successful single to date “Taste” [feat. Offset]. Not only did it go six-times platinum and clinch #8 on the Billboard Hot 100, but it generated over 1 billion cumulative streams. It also paved the way for his 2019 opus, Legendary, released via his own Last Kings Records / Empire Distribution. Legendary crashed the Top 20 on the Top 200 chart, scored a gold certification release week, and accumulated 5 billion streams in under a year. Tyga perennially holds a place in the Top 30 of the “Most Streamed Artists on Spotify.” His influence continues to grow with each subsequent album.